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ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
ASI Research is launching a new series this year that profiles the people distributors work most closely with: end-buyers. Each week we’ll release a new data set that spotlights one of eight markets and looks at end-buyers through demographics such as gender, region and company size.
Our first report is on the automative market – a lucrative vertical with many opportunities for branded merchandising, including customized vehicle accessories, dealer apparel, keychains and license plate frames.
Automotive promo products are ideal for businesses like car dealers, body shops, rental agencies, car washes, supply stores and driving schools. These companies use promo for their employees – executives, salespeople, mechanics, customer service associates and instructors – as well as the customers they serve. Counselor State of the Industry data shows that in 2022, the automotive sector made up 3.6% of total industry sales, or $929 million.
Click here for a PDF of this infographic.
In the world of promotional merchandise, few items possess the universal appeal and versatility of the classic t-shirt. From corporate events to casual wear, custom t-shirts offer a canvas for creativity while effectively promoting your brand message. Let’s explore why custom t-shirts are a must-have in any marketing toolkit.
Imagine your brand logo and message showcased on the bustling streets, at the gym, or even at a local coffee shop. Custom t-shirts turn your customers and employees into walking billboards, effortlessly spreading awareness wherever they go. With eye-catching designs and quality printing, your brand can stand out in a sea of everyday apparel.
Custom t-shirts are more than just promotional tools; they’re a symbol of unity and belonging. Outfitting your team with branded apparel fosters a sense of camaraderie and pride, reinforcing your company culture. Whether it’s for team-building events, trade shows, or everyday office wear, custom t-shirts help create a cohesive identity that sets your team apart.
In a world inundated with promotional items, it’s crucial to offer something memorable and useful. Custom t-shirts fit the bill perfectly. Whether you’re hosting a corporate event, launching a new product, or celebrating a milestone, giving away branded t-shirts leaves a lasting impression on attendees. It’s a tangible reminder of your brand that extends far beyond the event itself.
One of the greatest advantages of custom t-shirts is their versatility in design. From screen printing to embroidery, the possibilities are endless. Whether you prefer bold graphics, subtle branding, or intricate designs, custom t-shirts can be tailored to suit your unique vision. With a wide range of colors, styles, and materials available, you can create t-shirts that resonate with your target audience.
Despite their widespread appeal and versatility, custom t-shirts remain an affordable branding solution for businesses of all sizes. With bulk ordering options and competitive pricing, you can maximize your marketing budget without compromising on quality. Whether you’re a startup looking to build brand awareness or an established company seeking to refresh your promotional strategy, custom t-shirts offer a cost-effective way to make a statement.
In conclusion, custom t-shirts are more than just articles of clothing; they’re powerful marketing tools that can elevate your brand presence and foster a sense of community. Whether you’re aiming to increase brand visibility, unite your team, or leave a lasting impression on customers, custom t-shirts offer endless possibilities for creativity and impact. So why wait? It’s time to wear your brand proudly and let your message be heard, one custom t-shirt at a time.